The player profile on the reverse of the Brian Stein sticker reads:
“Snapped up from non-league for a laughable £2,000 and developed into an England striker. Born in South Africa Stein singes Luton’s plastic pitch with his searing pace and most defenders find him too hot to handle.”
This sticker of Brain Stein appears to be from a collection by a short-lived publisher called New Generation, possibly as a collaboration with the Daily Mirror or The Sun newspapers.